Rewind is one of the most anticipated music festivals of the year. Music fans from around the world gather each summer for this iconic event featuring massive headliners and emerging artists across multiple stages. With so much talent concentrated into one weekend, competition over who will play the coveted spots is fierce. Landing a performance slot at Rewind can be a defining career moment for artists. As excitement builds in the months leading up to the festival, speculation runs rampant over the lineup.
When and where is Rewind held?
Rewind is a three-day music festival held annually in mid-July at Fairgrounds Park in the city of Lakeside. This spacious urban green space with its rolling hills and trees provides an ideal setting. The park is transformed into a vibrant tent city, with separate stages for rock, pop, hip hop, electronic, and indie genres scattered throughout. In addition to the performances, Rewind offers a wide range of food vendors, chill-out spaces, art installations, and other activities for festival-goers to enjoy between sets. With attendance topping 100,000 in recent years, Rewind has cemented its status as one of the country’s premier summer music events.
How are the Rewind performers selected?
Putting together the Rewind lineup is a complex, highly strategic process. The talent bookers aim to create a diverse musical showcase appealing to a wide demographic. They analyze music trends and rising artists while also pursuing major stars. Striking the right balance between crowd-pleasers, critical darlings, and surprise bookings is key. Months of negotiations go into securing acts, scheduling performances, and troubleshooting any logistical issues. Headliners receive top billing and the most lucrative performance fees. Landing one of the closing spots on the main stage marks a true pinnacle in an artist’s career. Competition is stiff, with record sales, radio play, touring history, and buzz all factoring into the selection. For those aspiring to play Rewind someday, earning a spot on one of the smaller stages can serve as an important stepping stone.
Who are the rumored headliners for this year?
As Rewind 2023 approaches, speculation has already begun about who will claim those coveted headlining slots. Industry insiders and avid music fans pore over every rumor and hint dropped. Though nothing is confirmed yet, a few names stand out:
Dua Lipa
Pop sensation Dua Lipa sits atop wish lists for many Rewind attendees. The British breakout star cemented her status with smash hits like “New Rules” and “Don’t Start Now.” Her 2020 album Future Nostalgia spawned multiple chart-toppers and dominated critic’s lists. Fresh off a GRAMMY win for Best Pop Vocal Album, Lipa has the momentum to deliver a dazzling Rewind performance. With her sharp choreography and bold fashion sense, she knows how to put on a show.
Harry Styles
Harry Styles generates mass hysteria whenever he takes the stage, making him one of the most bankable Rewind headliners. From his boy band days in One Direction to his adventurous solo work, the heartthrob has honed his live skills entertaining packed arenas of adoring fans. His 2019 album Fine Line highlighted his talent for flamboyant, rock-tinged pop. Styles could bring the star power and singing chops to anchor a Rewind lineup. Festival organizers are likely clamoring to book this proven showman.
Billie Eilish
At just 19 years old, Billie Eilish has taken the music world by storm. Her ghostly vocals and experimental pop production are nothing short of genre-defining. Debut album When We All Fall Asleep, Where Do We Go? spawned hits like “Bad Guy” and “Bury a Friend” that dominated airwaves. She booked over 100 arena dates for her 2020 tour before the pandemic hit. Few artists have inspired as much passion among Gen Z fans. Having Eilish on the Rewind lineup would satisfy calls to book more female headliners and draw a huge youth contingent.
The Weeknd
Ever since his smash hit “Blinding Lights” broke records across charts, The Weeknd has reached new heights of superstardom. The Canadian R&B innovator would bring sultry vocals, vivid storytelling, and an eclectic discography spanning a decade. His Super Bowl halftime show proved he can command the massive main stage. Fresh off his Dawn FM album, The Weeknd has the back catalog and performance skills to anchor a Rewind lineup. He seems poised to finally claim a headliner spot after being rumored in previous years.
Which major artists could round out the rest of the lineup?
Beyond the headliners speculation turns to who might fill out the lineup at Rewind. Certain big names seem overdue for bookings or ready to return again:
Doja Cat
Doja Cat blends hip hop swagger, pop hooks, and quirky humor into radio smashes like “Say So.” She went viral online before breaking through to mainstream success. With her star continuing to rise, Doja Cat looks ready for a prime slot to display her skills as a rapper, singer, dancer, and colorful character.
Lizzo
Lizzo rocketed to fame in 2019, radiating body positivity and self-love in feel-good hits like “Truth Hurts” and “Good as Hell.” Her high-energy sets and powerhouse voice make her a force on the festival circuit. Lizzo has the catalogue and stage presence to tear it up in a featured Rewind spot.
Charlie Puth
With his slick pop production, soaring falsetto, and blue-eyed soul, Charlie Puth could melt hearts across the fields at Rewind. Breakout hits “Attention” and “We Don’t Talk Anymore” showcase his old-school romanticism. His crowd-pleasing voice and piano skills might fit nicely in a twilight festival slot.
Frank Ocean
Enigmatic crooner Frank Ocean has only grown in critical acclaim since headlining Rewind years ago. With his inventive R&B inspiring a whole generation of artists, his return would satisfy calls for more Black representation atop the lineup. New music seems imminent, and many hope Ocean might unveil fresh material under the festival lights.
Maggie Rogers
Maggie Rogers brings infectious energy reminiscent of early-career Taylor Swift. Her major label debut Heard It in a Past Life earned raves, blending folk, pop, and dance sensibilities. Rogers has built a following through exhilarating live shows and feel-good anthems like “Light On.” She seems destined for a prime slot at a festival like Rewind soon.
The 1975
British art-pop quartet The 1975 keep pushing their sound in thrilling new directions. They’ve shifted from airy indie to synthy experiments to politically charged anthems over four albums. Their musicality and bravado could electrify a Rewind crowd. Give their rabid fanbase a chance to scream along under the lights.
Which rising talents might secure breakthrough bookings?
Beyond the chart-toppers, Rewind has previously helped launch top stars by booking them before widespread fame struck. Savvy talent bookers keep their pulse on rising talents who show promise. Here are some contenders for those career-making slots this year:
Remi Wolf
With her colorful psychedelic pop and giant personality, Remi Wolf seems destined for the festival big time. The young Californian makes exuberant, ’80s-inspired dance tracks loaded with quirky details. Songs like “Photo ID” and “Liquor Store” showcase her knack for carefree fun. Wolf recently toured with major headliners like Harry Styles as her profile expands.
Wet Leg
Buzz builds fast around these deadpan indie rockers from the UK. Their viral hit “Chaise Lounge” showcases droll wit atop catchy post-punk energy. Witty wordplay and slinky guitars make Wet Leg a band born for the festival stage. They’ve signed to a major label and seem poised to graduate to prime slots soon.
Yves Tumor
Avant garde aesthete Yves Tumor keeps pushing boundaries through psychedelic pop, glam rock, and abstract electronics. Their live show matching the vibrancy of inventive records like Heaven to a Tortured Mind. As indie tastes shift left-of-center, Tumor could captivate the late-night Rewind crowd.
Giveon
This Long Beach crooner emerged out of nowhere with silky falsetto singles like “Heartbreak Anniversary.” Giveon’s throwback charm earned him a dedicated following and collaborations with major artists like Justin Bieber. His heartfelt ballads and crisp vocals could melt hearts at Rewind.
Orville Peck
A mysterious gay cowboy singing mournful country ballads, Orville Peck brings drama and style with his fringed mask and powerful baritone. Songs like “Dead of Night” signal a talent for cinematic storytelling and retro cool. He’d bring dazzling theatricality to Rewind.
How will other genres be represented on the lineup?
Beyond the pop and rock acts, Rewind has routinely spotlighted hip hop, EDM, punk, indie, and more. Spread across its multiple stages, the festival aims to showcase the diversity of contemporary music. Based on recent trends, here are some predictions:
Rap & Hip Hop
Hip hop remains music’s defining force, and rap acts always populate Rewind. This year might feature the melodic styles of Post Malone, Roddy Ricch, and Lil Uzi Vert. Harder sounds could come via Megan Thee Stallion, Playboi Carti, or 50 Cent’s reported return. Legacy giants like Jay-Z or reunited duos like Outkast would make major splashes.
Country
Recent Rewind lineups have spotlighted country more than ever. Maren Morris and Kacey Musgraves bring progressive young voices. Miranda Lambert or Luke Combs offer proven stadium-fillers. Or look for legacy acts like Shania Twain or Faith Hill & Tim McGraw together again.
EDM
Electric dance acts ensure non-stop movement across Rewind’s multiple stages. The Chainsmokers and Marshmello deliver radio-friendly thrills. Porter Robinson and Illenium expands the emotional range. Classic heroes like Tiesto or David Guetta keep the party going. Avicii and Swedish House Mafia reuniting would make huge waves.
Classic Rock
While focused on current hits, Rewind delivers legendary stars to satisfy older fans too. Bruce Springsteen or Paul McCartney would be coups. Reunions like Fleetwood Mac or Led Zeppelin feel unlikely but would cause pandemonium. Expect festival friendly legends like Stevie Nicks, Elton John, or Bob Dylan.
Alternative
left-of-center and indie groups bring diversity to Rewind’s genre spectrum. Vampire Weekend, Phoebe Bridgers, and Bon Iver offer more mellow sounds. Punk flair might come from Rise Against, IDLES, or Turnstile. And legacy alt bands like Pearl Jam, Nine Inch Nails, or Interpol would draw devoted crowds.
Global
K-pop and Latin pop acts highlight the global music scene at Rewind. Look for BTS or BLACKPINK to cause fan frenzies. Bad Bunny, Maluma, and J Balvin lead the vibrant Reggaeton scene. And Spanish sensation Rosalía brings masterful artistry.
How will Rewind address ongoing issues with representation?
While always sporting diverse lineups, Rewind has faced growing calls in recent years to ensure gender, racial, and sexual equality across the festival. Their 2023 bookings will be closely scrutinized. Most agree progress comes via these steps:
More racial diversity
The outcry for Black artists to headline festivals has only intensified following 2020’s racial justice protests. Rewind should ensure prime spots for Black icons like Beyoncé, Kendrick Lamar, or J. Cole. R&B stars and wider representation across hip hop lineups also helps.
More female / LGBTQ artists
Too many festivals fail to book women and LGBTQ talent prominently. Rewind must lead by making progress towards gender balance across all lineups and stages. Relying on major female pop stars isn’t enough—give rising rock, alternative, and rap acts their due. Fans also want to see LGBTQ artists prominently featured rather than tokenized.
Take risks
Festivals earn goodwill by spotlighting underrepresented groups rather than just rehashing established names. Rewind should research regions beyond predictable hubs. Book Queer artists, Indigenous acts, Afropunk bands, Latinx performers—take risks, and fans will respond enthusiastically. The lineup will feel fresh, not repetitive.
Lean into activism
Music festivals carry societal influence—their platform enables change. Rewind can promote voter registration, spotlight social justice groups, and encourage activism. Standing for issues like sustainability and disability access shows commitment. Book artists who champion causes. Help amplify marginalized voices.
Who will claim the most coveted time slots?
With headliners locked in, anticipation builds around who will play the key time slots right before them. These prime positions offer huge exposure. Here are some best bets for Rewind 2023:
Before the Friday headliner…
Kendrick Lamar would ensure Rewind kicks off with fire. His cerebral bars and victorious anthems generate mosh pits and hands waving in unison. Alternatively, Billie Eilish could mesmerize if she doesn’t claim the top spot herself.
Before the Saturday headliner…
Rihanna returning to the stage would ignite feverish excitement as the Saturday closer looms. With fans starved for new music, she’d sizzle with hit after hit. Otherwise, The Weeknd might do the honors if he’s not headlining himself.
Before the Sunday headliner…
What better hype man for the final night than Justin Bieber? His polished pop catalogue and youthful energy whip crowds into a frenzy. If not the Biebs, then Doja Cat promises a bombastic closeout with her futuristic bangers.
Late night electronic slots
Once the headliners finish, the party rages at Rewind’s side stages. Figure the young prodigy Porter Robinson and EDM icons Skrillex blasting off fireworks late into the night. Over in the dance tent, Disclosure and Flume keep bodies moving with deep house and electro until sunrise.
How much are tickets expected to cost this year?
Getting to experience all Rewind’s magic doesn’t come cheap. Fan enthusiasm keeps ticket demand extremely high year after year. Prices usually shake out as follows:
General admission – $379
Get basic festival access for all three days. Plan to sleep in a tent and brave the crowds up close at the stages. Food and amenities cost extra.
VIP – $899
VIP enters a separate area with premium views, air-conditioned bathrooms, specialty food offerings, and more. Admission to the VIP lounges with open bars costs extra.
Platinum – $2,599
The premium Platinum experience includes a luxury hotel stay, golf cart transportation, access to the artist hospitality lounge, catered gourmet meals, and more elite perks. Quantity is very limited.
Payment plan – $59.99 down payment
Fans can put a small down payment on any pass now and make installments over 6 months leading up to the festival. Makes the costs more manageable over time.
When will the official lineup finally be revealed?
The anxious wait for Rewind to announce this year’s lineup will finally end in early April, just 3 months prior to the festival dates. This gives the most in-demand acts time to plan their touring schedules while building maximum hype. Prominent placement on the colorful poster and social media fanfare confirms an artist’s status. Until then, fans anxiously await each rumor and hint. Once the lineup drops, the countdown to Rewind 2023 begins!
Conclusion
Music fans worldwide eagerly await the big Rewind reveal each year. Who secures those career-defining spots says much about pop culture in 2023. Which genre trends will dominate? What messages will the bookings send? Can Rewind address ongoing issues and meet lofty expectations? The lineup shapes the entire festival experience to come. Both the biggest superstars and most obscure upstarts see landing a slot as a milestone. For three days each summer, nearly every path in music intersects in one vibrant setting. The anticipation now building will climax in joy, cheers, and celebration when the poster drops. The countdown to Rewind 2023 begins!