Hilton is a leading global hospitality company that manages and franchises a portfolio of 18 brands comprising over 6,800 properties located in 119 countries. Some of Hilton’s key partnerships include:
Airlines
Hilton partners with major airlines to offer travelers special rates and benefits when booking hotel stays and flights together. Key airline partners include:
- American Airlines – Hilton and American Airlines partner to offer AAdvantage members bonus miles and special rates when booking Hilton hotels.
- United Airlines – MileagePlus members can earn bonus miles when booking and staying at Hilton properties.
- Virgin Atlantic – Flying Club members get exclusive hotel rates and benefits at Hilton hotels worldwide.
- Emirates – Skywards members can earn miles when booking stays through Hilton and get complimentary breakfast and WiFi.
Credit Card Companies
Hilton partners with major credit card issuers to offer co-branded credit cards that provide cardholders with special perks, discounts, and benefits at Hilton properties. Key credit card partners include:
- American Express – Offers the Hilton Honors American Express Card and Hilton Honors American Express Surpass Card.
- Visa – Offers the Hilton Honors Visa Card.
- JP Morgan Chase – Offers the Hilton Honors Card from American Express.
- Barclays – Offers the Hilton Honors Card and Hilton Honors American Express Business Card.
OTAs
Hilton leverages online travel agencies (OTAs) to distribute its room inventory to travelers. Major OTA partners include:
- Expedia – Provides booking services for Hilton hotels on Expedia.com and Hotels.com.
- Booking.com – Lists Hilton properties and enables booking on Booking.com.
- Priceline – Includes Hilton inventory for Priceline.com hotel bookings.
- Agoda – Enables booking of Hilton hotels in Asia Pacific on Agoda.com.
Ride Sharing
Hilton partners with major ride sharing platforms to offer special discounts, amenities, and booking integration for mutual customers. Key ride sharing partners include:
- Uber – Hilton Honors members can link their accounts to earn points and perks on Uber rides.
- Lyft – Lyft passengers get discounts on stays at Hilton hotels.
Retail and Dining
Hilton collaborates with retail and dining brands to bring added amenities, discounts, and rewards to Hilton guests. Examples include:
- Grubhub – Provides food delivery from local restaurants to Hilton guests.
- Amazon – Amazon Prime members get discounts on bookings at select Hilton hotels.
- Tesla – Hilton and Tesla partner to install EV charging stations at Hilton properties.
Venue Partners
Hilton partners with major venue and entertainment partners around the world to offer deals for travelers. Venue partners include:
- Live Nation – Hilton and Live Nation partner to offer Hilton Honors members access to concerts and events.
- Madison Square Garden – Hilton is the official hotel partner of Madison Square Garden in New York City.
- The O2 Arena – Hilton is the preferred hotel partner of The O2 entertainment venue in London.
Cruise Lines
Hilton collaborates with top cruise line companies to provide packaged deals for cruises that include pre-cruise hotel stays at Hilton properties and cruise rewards for Hilton Honors members. Cruise line partners include:
- Royal Caribbean – Vacation packages available pairing Royal Caribbean cruises with Hilton hotel stays.
- Norwegian Cruise Line – Exclusive amenities and benefits for mutual Hilton and NCL customers.
- Princess Cruises – Princess Cruises guests can earn Hilton Honors points on cruises.
Corporate Partners
Hilton partners with major companies across industries to be designated as their preferred hotel provider and offer special corporate rates and benefits. Some corporate partners include:
- Google – Hilton is a preferred hotel partner of Google, catering to business travel needs.
- IBM – Hilton has a global corporate partnership with IBM, including discounted rates.
- PricewaterhouseCoopers (PwC) – PwC employees get special rates and elite benefits at Hilton hotels.
Charitable Partners
Hilton partners with charitable organizations to support important causes. Some key examples include:
- WE Charity – Partnership to support youth empowerment and global development.
- World Wildlife Fund (WWF) – Partnership to reduce environmental footprint and support conservation.
- American Red Cross – Provides donations and other support during disasters and crises.
Conclusion
In summary, Hilton strategically partners with brands across the travel, financial, retail, entertainment, philanthropic and professional services sectors. By integrating with airlines, credit cards, online travel retailers, ridesharing services, dining providers, event companies, cruise lines and corporations, Hilton amplifies its reach, distribution network and loyalty program. Partnerships also enable Hilton to give back via collaborations with charitable organizations. The company’s diverse partner ecosystem is a key aspect of its global growth strategy.