Finding parking around the Fiserv Forum in downtown Milwaukee can be a challenge, especially when there’s a big event happening. As the home of the Milwaukee Bucks, Fiserv Forum hosts exciting basketball games, concerts, and other events that draw large crowds. With limited parking right by the arena, it’s important to know where you can find spots within walking distance. This guide will outline the best parking options around Fiserv Forum so you can easily find a spot before an event.
Why Is Parking Limited Near Fiserv Forum?
Fiserv Forum is located in downtown Milwaukee, where parking is always in high demand. The arena was specifically designed to encourage attendees to use public transportation, walk, or take other transportation options besides driving. This helps reduce traffic congestion on event days. Additionally, Fiserv Forum was constructed on formerly vacant land, so there are no parking structures immediately adjacent to the arena itself. While there are some surface lots and garages very close by, spaces fill up fast when the arena is hosting a major event. Knowing where you can find alternative parking and being prepared to walk a few blocks is key.
When Are Parking Demands Highest?
Parking is most scarce during sold out Bucks games, major concerts, and other high-attendance events at Fiserv Forum. Weekday events generally have more parking availability than weekend games and shows. Playoff games and concerts by huge touring acts put particular strain on the parking supply and require arriving early to get a good spot. If possible, avoid driving to Fiserv Forum during the busiest times. However, if you do need to drive, give yourself extra time to find parking and walk. Having a parking plan in place will make your experience much smoother.
Best Parking Options Near Fiserv Forum
While there is no parking directly connected to Fiserv Forum itself, there are lots of garages and surface lots within a short walk. Here are some of the best options to consider parking at when visiting the arena:
Highland Garage
Located just one block west of Fiserv Forum, the Highland Garage is one of the most convenient parking choices. The garage has 840 spaces and typically doesn’t fill up as early as some other nearby options. Parking rates are reasonable, but spaces do go quickly during major events. Give yourself enough time to find a spot here.
611 N. 5th St. Surface Lot
This large surface lot is just across the street northwest of Fiserv Forum. With 209 spaces, it has ample room compared to other lots. Parking attendants are on hand during Bucks games and events to collect payment and direct you to open spots. Rates are comparable to other downtown parking.
Sidney Place Surface Lot
The Sidney Place lot is located one block north of the arena, right off McKinley Ave. It fills up fast but can be a good option if you arrive early. Parking costs vary based on demand and attendants oversee payment onsite. Well-lit and in close proximity to Fiserv Forum.
4th and Juneau Parking Garage
About two blocks northeast of Fiserv Forum sits the 4th and Juneau parking garage. It has 500 spaces over several levels and typically has more availability than garages directly next to the arena. Event parking rates apply. Good option if nearby garages are full.
Huron and Prospect Rooftop Parking
This rooftop parking deck is just a short walk from Fiserv Forum. Located above retail at the corner of Huron and Prospect, the lot is staffed by attendants and has 180 spaces. Prices are comparable to other arena parking options. Often less crowded than street-level lots.
Matador Bar & Grill Valet Parking
The Matador Bar & Grill across from Fiserv Forum on Old World Third Street offers valet parking for events, charging a flat $20 fee. You can then walk 1 block west to the arena. Guarantees you a space and avoids you circling for parking. Tip is customary.
Parking Rates Around Fiserv Forum
Parking rates around Fiserv Forum fluctuate based on location, demand, and if it’s a major event at the arena. In general, expect to pay between $10-30 for parking at a nearby garage or lot during an event. Here are typical rates:
Standard Parking Rates
– Highland Garage: $8-20
– 611 N. 5th St Surface Lot: $10-25
– Sidney Place Surface Lot: $15-30
– 4th and Juneau Garage: $10-25
– Huron and Prospect Rooftop: $15-30
Major Event Parking Rates
– Highland Garage: $20-30
– 611 N. 5th St Surface Lot: $20-40
– Sidney Place Surface Lot: $25-50
– 4th and Juneau Garage: $20-40
– Huron and Prospect Rooftop: $25-50
Parking tends to cost more right around tip off for Bucks games or as a concert is starting. Prices are highest during playoffs and for premium matchups and performers. Arriving early nets the lowest rates.
Getting to Fiserv Forum Without Driving
To avoid parking hassles altogether, consider taking public transportation, rideshare, or another car-free option. Here are some of the best ways to get to Fiserv Forum without driving yourself:
Take the Bus
Several Milwaukee County Transit System buses drop off right by Fiserv Forum, including routes 18, 30, and 57. The Bradley Center Park and Ride shuttle also runs on event days. Fares are just $2.25 per ride.
Use the Hop Streetcar
The Hop streetcar stops just 1 block east of Fiserv Forum, providing easy transportation from downtown hotels and attractions directly to the arena entrance. Fare is free within downtown zones.
Rideshare
Services like Uber and Lyft can provide a convenient way to get dropped off near Fiserv Forum without parking. Designated rideshare pickup/dropoff zones are located around the arena.
Walk or Bike
If you’re staying downtown, walking or biking over to Fiserv Forum is an easy option. Bike racks are available outside the arena. Pedestrian routes are well-lit.
Park Farther Away
Parking a little farther away from the arena can help you find cheaper and more readily available parking. You can then enjoy a 15-20 minute walk through downtown.
Key Tips for Parking at Fiserv Forum
Follow these tips to make parking at Fiserv Forum as seamless as possible:
– Arrive at least 1 hour before event start to get a good spot
– Bring cash for surface lots that don’t accept credit cards
– Check parking rates and availability online in advance
– Consider alternative transportation options to skip parking altogether
– Have a backup parking plan in case your first choice is full
– Follow parking attendants’ directions and be polite
Conclusion
Finding parking near Milwaukee’s Fiserv Forum can seem difficult, especially for sold out events. However, knowing which garages, surface lots, and parking decks generally have more availability makes the process much easier. Arrive early, set your budget, and consider spots a 10-15 minute walk from the arena entrance to expand your options. With the right parking plan, you can avoid traffic hassles and get in the door on time. Considering taking public transit or rideshare services is also a great way to skip parking altogether. With these tips, parking around Fiserv Forum will be a breeze next time you visit. Let us know if you have any other questions!