Chick-fil-A is a popular fast food restaurant chain known for its delicious chicken sandwiches and friendly service. They occasionally offer special promotions and deals for customers, like printable coupons or promo codes that can be used online or in their mobile app. One of their recent promotions was tied to Monster Jam, the popular monster truck rally motorsports series. This promo allowed customers to get discounted tickets to Monster Jam events when using a special Chick-fil-A promo code.
About Monster Jam
Monster Jam is a motorsports event series that features high-powered monster trucks competing in racing, freestyle competitions, donut contests and more. Some of the most iconic monster trucks include Grave Digger, Max-D, El Toro Loco, Monster Mutt, Megalodon and Son-Uva Digger. Monster Jam events are loud, action-packed shows held in big stadiums and arenas across the United States and in some international markets. They are popular with families and kids who love massive trucks, explosions, jumps and stunts.
The Chick-Fil-A Monster Jam Promotion
In early 2022, Chick-fil-A announced a new promotion tied to Monster Jam’s upcoming tour and events in select cities. The fast food chain offered customers a chance to get special discounted tickets to Monster Jam shows in their area. They created a unique online promo code that could be used on ticket purchases on the Monster Jam website. Customers just had to go to their local Chick-fil-A restaurant to get the code printed on their receipt, then enter it online to access discounted $18 tickets (a savings of up to $12 per ticket).
How the Promotion Worked
Here is how the Chick-fil-A Monster Jam promotion worked:
Get the Code
Customers simply had to make any purchase at a participating Chick-fil-A location during the promotion dates. When they checked out, their receipt would print with the unique one-time-use promo code at the bottom. This code was valid for discounts on tickets at Monster Jam events in nearby cities.
Purchase Discounted Tickets Online
Customers then visited the Monster Jam website and selected their city and desired show date and seats. On the checkout page where payment info was entered, there was also a box to input the promo code from their Chick-fil-A receipt. Entering this code would unlock the special $18 ticket pricing.
Enjoy the Monster Jam Show!
Using the Chick-fil-A promo code, customers could purchase discounted tickets to Monster Jam shows in their markets. They could then attend the adrenaline-pumping events and enjoy seeing massive trucks doing jumps, stunts and races with their families and friends.
Details of the Promotion
Here are some key details on the Chick-fil-A Monster Jam promotion:
– Available in select U.S. cities with Monster Jam events
– Offered from January 2022 through May 2022
– $18 discounted ticket price using the code; up to $12 in savings
– Code printed on receipt following any purchase at participating locations
– One-time use code; only valid for one ticket transaction
– Only valid for shows and cities listed on the Chick-fil-A promotion site
The promotion was advertised on Chick-fil-A’s website, app, email list and in-store. Interested customers could look up which cities and show dates were included before their restaurant visit.
Why Chick-Fil-A Offered This Promotion
There are a few key reasons why Chick-fil-A likely offered this promotional partnership with Monster Jam:
Drive Restaurant Traffic
The promotion encouraged new and existing customers to visit Chick-fil-A in order to receive the special code and access the ticket discounts. This helped drive restaurant traffic and food sales during the promotion period.
Appeal to Families
Both Chick-fil-A and Monster Jam cater heavily to families with kids and teens. The promotion enabled Chick-fil-A to appeal to families by offering discounts on a popular family entertainment option.
Increase Brand Awareness
Teaming up with a well-known national brand like Monster Jam gave Chick-fil-A a ton of brand exposure. Tens of thousands of Monster Jam fans saw the Chick-fil-A name all over the promotion, which helps boost awareness.
Community Involvement
Chick-fil-A maintains a very community-focused approach to marketing. Partnering with a local event like Monster Jam enables them to give back to communities through discounts and excitement.
Drive App Downloads
Chick-fil-A promoted the Monster Jam offer heavily in their app. This incentivized many customers to download the app to access promotion details, coupons and to order food. More app downloads means more customer data collected and more ways to connect with customers.
How Customers Reacted
Overall, the reaction from Chick-fil-A customers to the Monster Jam promotion was very positive:
Excitement Around Discounted Tickets
Many parents and kids were thrilled to learn they could get $18 Monster Jam tickets, since these events can be quite expensive. The promotion made Monster Jam accessible for more families.
Increased Restaurant Visits
Photos and reports from various Chick-fil-A locations showed longer lines and busier stores as people flocked to get the coveted Monster Jam promo code receipt. Traffic definitely increased during the promo window.
Positive Social Media Buzz
There were lots of positive mentions for both Chick-fil-A and Monster Jam across social media from fans who took advantage of the deal. Lots of people tagged the brands and shared their discounted tickets.
Sold Out Shows
Many of the Monster Jam shows included in the promo ended up selling out of the discounted $18 tickets. This demonstrated how popular and effective the Chick-fil-A partnership was in driving ticket sales.
Where Else to Find Chick-Fil-A Promotions
Beyond the limited time Monster Jam promotion, Chick-fil-A runs other discounts and promos that customers can take advantage of:
In the Chick-fil-A App
The Chick-fil-A app for iOS and Android is one of the best places to find ongoing coupons and special offers. For example, they often offer a free chicken sandwich or nuggets just for downloading the app.
Email Club
Signing up for the Chick-fil-A One email club provides access to exclusive promotions and rewards that are periodically emailed out to club members.
Social Media Channels
Chick-fil-A will advertise limited time offers and giveaways on their social media profiles, including Facebook, Twitter and Instagram. Following them on social can help you never miss a deal.
In the Mail
Print mailers with coupons and promotions are sometimes sent to homes near Chick-fil-A locations. Be sure to check your mailbox for any special offers.
In-Restaurant Displays
Print ads, posters and counter cards promoting seasonal deals or new menu items are often displayed right in Chick-fil-A locations. Keep an eye out for any appealing offers.
How to Learn about Future Promotions
Here are some tips for being the first to know about upcoming Chick-fil-A promotions like the Monster Jam ticket deal:
Join Email Lists
As mentioned above, joining their email club is the best way to ensure you receive news of future deals directly to your inbox.
Follow on Social Media
Keep up with Chick-fil-A’s Facebook, Twitter, Instagram and TikTok accounts for promotions announcements and teasers about upcoming partnerships and events.
Check Brand Websites
The Chick-fil-A website and blog will advertise future promotions too. Also check sites like Thrillist, Timeout, and family-focused local blogs.
Visit the Restaurant
Ask employees at your local Chick-fil-A if they know of any upcoming promos. Staff are often informed about upcoming deals before the public.
Search Online
Using search terms like “Chick-fil-A promotions” or “Chick-fil-A deals” can help surface any active offers or newly announced partnerships.
Conclusion
The Chick-fil-A Monster Jam ticket promotion was a hugely popular offer that drove business for both brands in early 2022. Customers who took advantage of the promo code deal were able to score $18 tickets to sold-out Monster Jam events in their city, saving up to $12 per seat. The offer succeeded in driving restaurant traffic for Chick-fil-A and exposing the brand to thousands of new customers.
While this specific Monster Jam promo has ended, Chick-fil-A regularly provides other special offers and discounts. Sign up for their email list, follow on social media, and visit local restaurants frequently to stay up-to-date on the latest Chick-fil-A deals. With a few simple steps, you’ll be first in line to take advantage of the next exciting Chick-fil-A promotion or partnership in your area!