When purchasing tickets on Ticketmaster, you may come across options like “premium aisle seat” or “premium seats” when selecting your tickets. This refers to seats that are considered more desirable or higher quality and usually come with an additional cost compared to regular seating.
What are premium seats?
Premium seats are seats that are located in certain preferred sections within a venue and come with additional benefits or amenities. Some key things to know about premium seats:
- They are usually more expensive than regular seats.
- They are located in desirable locations like near the front, in the center sections, or near aisles.
- They may offer additional legroom, more comfortable seats, better views, etc.
- The specific premium sections can vary by venue, but common names are “VIP,” “premium,” “floor,” “loge,” “orchestra,” etc.
- The number of premium seats is limited in a venue.
So in short, premium seats provide ticket buyers with an upgraded seating experience in exchange for paying a higher price. The exact amenities can vary, but the key factors are prime location, comfort, and exclusivity.
What does “aisle seat” mean?
An aisle seat refers to any seat located directly next to an aisle in a venue. Some key things to know about aisle seats:
- Aisle seats provide easy access to enter and exit rows.
- There is no need to climb over other patrons to get in or out.
- Aisle seats offer the ability to stretch your legs into the aisle.
- They provide easier access to concessions or restrooms.
- The view down the aisle is often less obstructed compared to middle seats.
Aisle seats are considered desirable by many ticket buyers for the extra legroom and convenience they provide. They allow you to come and go without disturbing other audience members in your row.
What does “premium aisle seat” mean on Ticketmaster?
When you see “premium aisle seats” on Ticketmaster, this refers to aisle seats that are located in premium seating sections. For example:
- Floor aisle seats near the stage at a concert.
- Front orchestra aisle seats at a theater show.
- Aisle seats in the lower bowl near center court at an NBA game.
- First row aisle seats along the sidelines at an NFL game.
So “premium aisle seats” are aisle seats within the preferred front or center sections of a venue. They combine the benefits of premium locations with the advantages of aisle access. Key features include:
- Prime viewing angles of the event.
- Proximity to the main action or performers.
- Easy aisle access on at least one side.
- Extra legroom compared to regular aisles.
- Exclusive seating areas separate from general admission.
- Access to private lounge spaces in some cases.
Premium aisle seats are some of the most coveted seats in a venue and come at a premium price. The exact seating layout and offerings can vary by each specific venue and event.
Where are premium aisle seats located?
While premium aisle seat locations vary, here are some typical sections where they can be found:
Concerts
- Front orchestra/floor aisle seats nearest the center stage.
- Front row aisle seats in the lower bowl nearest the stage.
- VIP pit aisle seats with direct access to the front stage.
- Floor aisle seats in an exclusive front section like the “Golden Circle.”
Theater
- Front orchestra aisle seats in the center section.
- Front mezzanine aisle seats near the middle.
- Orchestra aisle seats nearest the center aisle.
Sports
- Floor aisle seats near center court or midfield line.
- Front row aisle seats along the sidelines or near dugouts.
- Lower bowl aisle seats near halfway line or bases.
- Club section aisle seats as close to 50-yard line as possible.
Vegas Shows
- Front orchestra aisle seats in the center section.
- VIP booth aisle seats adjoining the main floor.
- Floor aisle seats nearest the middle aisle.
Check each venue’s detailed seating chart to see the exact premium aisle seat locations available.
How much do premium aisle seats cost?
Premium aisle seats typically cost 2-4 times more than average seats in a venue. For very popular shows or games, the multiplier can be even higher. Some ballpark price comparisons:
Event | Premium Aisle Seat | Average Seat |
---|---|---|
Concert – Nosebleeds | $250 | $75 |
NBA Game – Upper Level | $500 | $100 |
Theater Show – Mezzanine | $350 | $125 |
NFL Game – Upper Deck | $850 | $200 |
Vegas Residency – Rear Orchestra | $600 | $150 |
At very popular events like playoffs, championships, or hot concerts, premium aisle seats can cost $1000+ in some cases. Buyers pay top dollar for the luxury experience and seat location.
Are premium aisle seats worth the extra cost?
Whether the additional cost is “worth it” depends on your budget, priorities, and the specific event:
- For avid fans – The splurge on premium aisle seats can really enhance the experience and be worthwhile for big games, must-see concerts, or bucket-list events.
- For occasional attendees – Opting for cheaper seats may make more sense if you just want to see a regular season game or common theater show.
- For comfort & accessibility – Those who require or prioritize easy aisle access may find premium aisle locations provide the most convenience and best experience.
- For business – Companies often purchase premium seats for client entertainment purposes, where the elite experience carries value beyond just the seat location.
Ultimately, the additional amenities and proximity have significant intangible value for some buyers. But there are still good sightlines and enjoyment to be had in less expensive seats for more budget-conscious attendees.
How are seat premiums and pricing determined?
Venues and ticket sellers like Ticketmaster use dynamic pricing models to maximize revenue and demand. Prices are tailored to the specific event, date, opponent, and actual seat location. Some key factors include:
- Opponent/performer popularity – Prices go up for big-name rivals, top artists, or championship contenders.
- Day of week – Weekend events command higher prices than weeknights.
- Stage in season – Playoff and special rivalry games drive demand and prices.
- City matchup – Games in bigger markets with wealthier fans have higher price points.
- Supply and demand – Hot events with scarce tickets left naturally go up in price.
- Seat views – Prices directly correlate with desirability of view and proximity.
By leveraging data and algorithms, sellers can optimize pricing in real-time to capture maximum value from buyers. Popular locations like premium aisle seats attract the highest premiums.
Tips for buying premium aisle seats
Here are some tips for buying premium aisle seats:
- Shop early before inventory sells out – There is a finite quantity available.
- Be ready to pay the premium – Popular events require paying up for the best seats.
- Maximize your budget – Go for upper premium sections if lower are too expensive.
- Check resale sites – You may get lucky finding deals from brokers or fans.
- Join fan clubs – Team/artist fan clubs often get first access to tickets.
- Use presales – Take advantage of presales to get in before general public.
- Buy in pairs – Having two seats together is ideal and prices are often per seat.
With demand outpacing supply for the most in-demand events, you’ll want to act decisively when premium aisle seats go on sale. Have your credit card ready and be prepared to pay a premium price for the prime experience!
Conclusion
In summary, “premium aisle seats” on Ticketmaster refer to aisle seats located in exclusive front sections of a venue that come with upgraded amenities and proximity to the action. Buyers pay a premium price for these coveted seats that combine prime viewing with aisleway convenience. The exact offerings vary by venue, but the overall concept remains having an elite experience right near the aisle. When purchasing tickets for a big event, premium aisle seats provide the pinnacle of comfort and sightlines for fans who want a special experience.