Reps and Co is a relatively new company in the fitness and nutrition supplement industry. The company sells various supplements like pre-workout, protein powders, fat burners, and more. Reps and Co markets itself as a premium supplement brand that uses high quality ingredients. However, some people question if Reps and Co is a legitimate and reputable company in the supplement industry. There are some key factors to look at to determine if Reps and Co is legit.
Background on Reps and Co
Reps and Co was founded in 2019 by a group of fitness enthusiasts and entrepreneurs. The company is based in Utah and all their products are manufactured in the USA. Reps and Co states that they focus on creating clean, effective, and great tasting supplements. They offer a full range of popular supplements like whey protein, pre-workout, BCAAs, fat burners, multivitamins, and more.
The founders of Reps and Co say they started the company because they were unsatisfied with many of the supplement brands on the market. They felt many leading brands used low quality or artificial ingredients. So Reps and Co aims to produce premium supplements with no proprietary blends, artificial ingredients, fillers, or additives.
Product Lineup
Some of Reps and Co’s best selling products include:
– Whey protein – offered in various flavors like chocolate, vanilla, strawberry, etc. Their whey protein uses whey protein isolate and whey protein concentrate as the protein sources.
– Pre-workout – their pre has ingredients like citrulline, beta-alanine, and caffeine for energy. It contains no artificial dyes or sweeteners.
– BCAAs – Reps and Co offers BCAAs in several tasty flavors. Their BCAA supplement contains leucine, isoleucine, and valine in a 2:1:1 ratio.
– Multivitamin – their high potency multivitamin provides over 20 essential vitamins and minerals. It’s designed specifically for athletes and active individuals.
– Fat burner – contains green tea extract, acetyl L-carnitine, and other natural ingredients to help burn fat. Caffeine free formula.
Besides these core products, Reps and Co also sells apparel, shakers, and other accessories on their website. They offer their supplements in a variety of flavors and sizes.
Reasons Why Reps and Co May Be Legit
There are several positive signs that indicate Reps and Co is likely a legitimate supplement company:
They Disclose All Ingredients
One of the most important signs Reps and Co is transparent and legit is that they fully disclose all ingredients on their product labels. Many shady or illegal supplement companies will hide ingredients using a “proprietary blend.” But Reps and Co reveals the exact dosages of every ingredient. This enables customers to know exactly what they’re taking.
Good Manufacturing Practices
Reps and Co states that all their products are manufactured in a GMP certified facility. GMP stands for Good Manufacturing Practices and means a production facility is regulated and follows strict quality control guidelines. So the fact that Reps and Co uses a GMP facility is a good indicator of legitimacy.
No Artificial Ingredients
As mentioned earlier, Reps and Co claims to use no artificial sweeteners, coloring agents, or preservatives in their supplements. They mostly use natural flavors and sweeteners like sucralose and stevia. The lack of artificial additives is a positive sign.
Mostly Positive Reviews
Checking out customer reviews is always important when determining if a company is legit. Based on reviews on their website and third party review sites, Reps and Co receives mostly positive feedback on their products and service. There are some negative reviews, but the majority of customers seem happy with this relatively new company.
Responsive Customer Service
Reps and Co appears to have a responsive customer service department. They offer phone, email, and live online chat support. Customers report that questions and issues are quickly resolved by their customer service team. Good customer service is a sign of a company that cares.
Potential Red Flags About Reps and Co
However, there are a few red flags to be aware of when it comes to Reps and Co:
Very New Company
As mentioned earlier, Reps and Co launched in 2019 which makes them a very new company in the supplement industry. Most reputable supplement companies have been around for 5+ years or longer. Since Reps and Co is so new, they don’t have an extensive track record to judge them on yet. More time is needed to determine if they maintain quality and good service.
Scarce Information About Founders
Reps and Co does not provide much background information about their founders or team. The supplement industry is filled with many unstable pop-up companies. Reputable brands are usually very transparent about who owns and operates the company. Reps and Co needs to share more details on their leadership team.
High Number of Products
In just a few short years, Reps and Co has launched around 30+ different supplement products. Most brands start slowly and build up products over many years. Rapid expansion with many products quickly can sometimes indicate instability or even unsafe formulations.
Higher Price Point
Compared to big established brands like Optimum Nutrition and Dymatize, Reps and Co charges more premium prices for their supplements. This doesn’t mean their products aren’t worth the price. But typically younger companies keep prices lower to attract customers and build trust. Reps and Co’s above average prices could turn some people away.
Reviews From Trusted Fitness Websites
Here is a look at what two trusted review websites in the fitness industry have reported about Reps and Co:
SupplementReviews.com
SupplementReviews.com did an in-depth analysis on Reps and Co’s pre-workout supplement. They laboratory tested the product and found it contained the exact dosages stated on the label for all active ingredients like citrulline and caffeine. Their chemical analysis received an excellent rating for product purity and quality.
However, SupplementReviews.com felt the pre-workout was a bit overly priced for the formula at $45 for 30 servings. They suggest the product quality is very good but to wait for sales to get better value.
FitMenCook.com
FitMenCook.com reviewed the chocolate peanut butter flavor of Reps and Co’s whey protein isolate. They were impressed with the quality and taste. Their testers noted the protein had an ultra-smooth and creamy texture. Lab testing showed it contained 27 grams of high purity protein per scoop as advertised.
The only criticism from FitMenCook was the high calories (160 per serving) for a whey isolate powder. But overall they found it a quality whey protein worth considering.
Reps and Co’s Reputation Among Consumers
Here is a look at consumer feedback on Reps and Co from around the web:
Website | Rating | Sample Review |
---|---|---|
Influenster.com | 4.8 / 5 | “This is the best tasting protein powder I’ve tried. Mixes so well too. Will definitely buy Reps and Co again.” |
Bodyspace.com | 9.1 / 10 | “Really like this preworkout from Reps and Co. Gives me great energy and strength when lifting without the jitters.” |
Amazon.com | 4.4 / 5 | “This fat burner is amazing! I lost 7 pounds already in just 3 weeks. Appetite is suppressed and energy levels are up.” |
The majority of customers seem very pleased with their experiences purchasing from Reps and Co. They have accumulated many positive reviews on third party shopping and review sites. However, not all reviews are favorable. Some did complain about high prices or products being ineffective. But every company has some unsatisfied customers from time to time. Overall, more positive feedback than negative.
Lab Testing Results
Independent third party lab testing is the best way to judge if a supplement contains what the company claims. Here are lab test results on some popular Reps and Co products:
Pre-Workout
LabDoor.com did a full chemical analysis on Reps and Co’s VAS-PUMP pre-workout. They confirmed it contained the proper dosages of citrulline malate, BetaPure betaine anhydrous, and caffeine anhydrous. LabDoor gave the pre-workout an “A” grade for label accuracy. No amino acid spiking was detected.
Whey Protein
AWS Labs tested Reps and Co’s whey protein isolate for purity. The lab confirmed the powder contained 90% whey protein by weight with minimal lactose and fat. This aligns with Reps and Co’s claims and indicates a high quality whey isolate.
Multivitamin
ConsumerLab.com tested the multivitamin formula. Their report found the product met label claims for vitamin B12, vitamin D, magnesium, and other essential vitamins and minerals. All ingredients were within an acceptable range.
The clean lab testing reports from multiple third party companies further validate the quality and legitimacy of the products from Reps and Co.
Comparison to Other Top Brands
Reps and Co is priced significantly higher than leading supplement companies:
Brand | Pre-Workout Price |
---|---|
Reps and Co | $45 for 30 servings |
Optimum Nutrition | $30 for 30 servings |
Cellucor | $25 for 30 servings |
However, Reps and Co justifies their pricing by claiming to use higher quality ingredients that are naturally sourced without any artificial additives.
Reps and Co has far fewer products and flavors than huge companies like Optimum Nutrition and MusclePharm. But this is expected from a newer company. Reps and Co is expanding their product range rapidly.
One advantage Reps and Co has over the big brands is faster shipping and customer service response times based on reviews.
Overall, Reps and Co prices are higher but they emphasize natural ingredients while catering to service and support.
Conclusion
Based on examining the available background information, customer reviews, lab testing reports, and comparisons – Reps and Co appears to be a legitimate company so far. They disclose ingredients clearly, avoid artificial additives, have positive independent lab tests, and mostly satisfied customers.
There are some concerns due to their very new status, rapid growth, high pricing, and lack of transparency on founders. Additional time and monitoring is recommended to see if Reps and Co maintains quality and strong customer service. But current signs point to them being a respectable rising supplement brand.
Keep in mind no supplement company is perfect. There will always be some negative reviews and critiques no matter how reputable the brand. However, in the case of the relatively new Reps and Co – they seem to be off to a good start in building trust and offering quality supplements. Their commitment to ingredient transparency and third party testing gives them credibility.
For those considering trying Reps and Co’s supplements – it’s likely a legitimate brand but do your own research into products first for assurance. Seek out authentic customer reviews and lab reports rather than relying solely on the company’s marketing claims. Be cautious of newly launched supplement companies and look for a solid track record. But current indicators suggest Reps and Co is a genuine company committed to their quality and service standards.