Beyoncé is one of the biggest pop stars in the world, and her tours consistently break records for ticket sales and total gross revenue. Her last solo tour, The Formation World Tour in 2016, grossed over $250 million according to Billboard Boxscore. Now, after teasing new music and announcing a 2023 stadium tour, fans are wondering – how much will Beyoncé make this time around?
What are the key factors that determine how much Beyoncé will earn on tour?
There are several key factors that will determine how much money Beyoncé’s tour will generate:
– Number of shows – More shows means more tickets sold and more overall revenue. Stadium tours allow for larger crowds and production.
– Ticket prices – VIP packages and premium seating boost overall revenue. Beyoncé’s fame allows her team to charge higher prices.
– Merchandise sales – Tours make money not just from tickets but also merchandise sold at the shows. Beyoncé has a massive fanbase ready to buy her merch.
– Sponsorship deals – Big brands pay a lot to sponsor major tours for the exposure. Pepsi reportedly paid $20 million to sponsor Beyoncé’s last tour.
– Streaming/broadcast deals – Tours can earn extra money through deals to stream or broadcast the concerts. Beyoncé’s 2018 Coachella set was a huge ratings draw.
– Location – Certain markets like North America and Europe have more paying fans able to afford higher ticket prices.
What were the key stats for Beyoncé’s previous tours?
Here are some key stats from Beyoncé’s last major concert tours:
The Formation World Tour (2016)
– 49 shows
– Total gross: $256 million
– Average gross per show: $5.2 million
– Total attendance: Over 2.2 million
The Mrs. Carter Show World Tour (2013-2014)
– 132 shows
– Total gross: $212 million
– Average gross per show: $1.6 million
– Total attendance: Over 1.8 million
I Am… World Tour (2009-2010)
– 108 shows
– Total gross: $119 million
– Average gross per show: $1.1 million
– Total attendance: Over 1 million
How have ticket prices changed over the years?
Beyoncé’s tours have seen steadily increasing ticket prices over the years. Here are some average ticket prices for previous tours:
I Am… World Tour (2009)
– Average ticket price: $89
The Mrs. Carter Show World Tour (2013-2014)
– Average ticket price: $135
The Formation World Tour (2016)
– Average ticket price: $170
For the upcoming tour, experts predict the average ticket price could exceed $200. Front row or VIP packages will likely cost over $500.
How much can she charge for stadium shows?
By performing in large stadiums instead of arenas, Beyoncé can charge higher ticket prices and sell many more tickets overall:
– Average stadium concert ticket price is $150-$200+
– Large stadiums seat 65,000-80,000 vs. arenas at 15,000-20,000
If she booked 12 stadium shows at an average ticket price of $175, and sold out 60,000 seats per show, that would already gross over $125 million just from ticket sales.
How much money could sponsorship deals add?
Lucrative sponsorship deals can make tours even more profitable. Pepsi reportedly paid $20 million to sponsor Beyoncé’s The Formation World Tour.
With her superstar status, experts predict she could land even bigger deals this time around. Some projections:
– $25 million from a beverage brand
– $10 million from a fast food chain
– $5 million from a streaming service
– $2 million from a fashion brand
That’s $42 million without even factoring in merchandise sales.
What kind of merch can we expect?
Concert merch like t-shirts and hoodies is hugely profitable. Beyoncé sold $2 million in merch on just two shows in London in 2016.
For her upcoming tour, experts expect expanded merch could include:
– Tour t-shirts, hats, hoodies, jackets – $40-$150
– Posters, keychains, water bottles – $10-$30
– VIP packages with backstage access – $500+
– Commemorative books, programs – $20-$50
– Pop-up shops at the venue and online could expand merch opportunities.
Merchandise Item | Price Range |
---|---|
T-shirts | $40-$60 |
Hoodies | $80-$150 |
Hats | $35-$50 |
Posters | $20-$30 |
Keychains | $10-$15 |
Water bottles | $15-$20 |
VIP packages | $500+ |
Commemorative books | $20-$50 |
How much income will streaming and broadcast deals generate?
Beyoncé’s team is reportedly in talks with major networks and streaming services to broadcast full concerts or behind-the-scenes specials. Deals could be worth eight figures.
Potential deals:
– $5 million for a livestream deal with YouTube or Netflix
– $10 million for a HBO or ABC primetime special
– $3 million for Spotify to release exclusive audio recordings
These types of deals provide incremental income from the tour footage and essentially gives sponsors built-in advertising.
How many shows might she schedule?
Stadium tours require more off days for travel and production. She’ll likely schedule 1-2 shows per week over a multi-month tour.
Based on her popularity, past tour schedules, and stadium availability, predictions include:
– North America: 16 shows
– Europe: 12 shows
– UK: 6 shows
– South America: 8 shows
That’s potentially 42 stadium shows over a 9 month tour, which aligns with insider rumors.
What might the setlist include?
Fans are hoping for a career-spanning setlist featuring smash hits like “Single Ladies” along with material from her upcoming album. Songs could include:
– “Crazy in Love”
– “Formation”
– “Halo”
– “Countdown”
– “Drunk in Love”
– “Irreplaceable”
– “Love on Top”
– “Run the World (Girls)”
– “Check On It”
– “Sweet Dreams”
She’ll likely rotate in surprise deep cuts and special collaborations throughout the tour.
How much will production costs be?
Massive stadium tours require huge overhead for staging, lighting, video, pyrotechnics, dancers, rehearsals and transportation. Production budgets often run into the tens of millions.
Some projected production costs:
– $10 million for stage design and fabrication
– $5 million for HD screens and projection
– $2 million for lighting
– $5 million for sound system
– $1 million for pyrotechnics
– $10 million for dancer/musician payroll
– $2 million for rehearsal space and crew housing
That’s $35 million, making sponsorship funds key to offsetting some costs. The huge spectacle will boost ticket sales and cement her status as a must-see live act.
What will her total gross earnings end up being?
Factoring in all revenue streams and expenses, projections for Beyoncé’s total tour gross earnings:
Revenue Source | Estimated Earnings |
---|---|
Ticket Sales | $130 million |
Sponsorship Deals | $42 million |
Merchandise Sales | $15 million |
Streaming/Broadcast Deals | $18 million |
Total Gross Earnings | $205 million |
How much will she likely pocket after costs?
The $205 million total is before accounting for:
– Production costs (~$35 million)
– Promoter fees (up to 25% of gross)
– Staffing/overhead costs (~$10 million)
– Taxes (up to 37% of earnings)
After costs, she may pocket around $80 million for the 9 month tour, which comes out to massive earnings of over $8 million per month.
Conclusion
Beyoncé’s upcoming 2023 stadium tour is poised to be one of the biggest concerts in years. While the exact numbers remain to be seen, all signs point to her surpassing her own records with sold out shows, jaw-dropping production, lucrative deals and huge merch sales that could see her gross over $200 million. After costs, she stands to add at least $80 million to her already staggering net worth just from the tour run.